Medium = Message (true since 1964)

My colleague Andrea Sardone, chief marketing officer for the William & Mary School of Business is one of my favorite people. This week she forwarded a link to a July 29 New York Times piece by Virginia Heffernan. As usual, the stuff Andrea sends on is dynamite. This Opinionater post, entitled When Shilling on the …

Beware of trolls.

I've had this topic in my queue for a future blog post for a while. This morning, when I saw Mike McCready's post, Don't be a Troll!, I decided today was the day to write about it. For background on Internet trolls, read this. When I google social media etiquette, I get more than 1.8 …

Going through the motions.

Too often, we go through the motions of asking for feedback from stakeholders and constituents. I'm glad to report that nearly every campus-wide project or initiative that I'm familiar with included an up-front discussion about giving "everyone" the chance to express opinions and preferences. Sadly, too often, the implied or overtly stated comments during these …

“Don’t get into a pissing match with a skunk.”

Twenty-five years ago, I had a boss who was a pretty odd duck - I have a lot of great stories about him. But what I remember most was a piece of advice he gave me one day. He said, "Don't get into a pissing match with a skunk." I'm pretty sure he didn't coin …